Involving more people in your policymaking processes
First session: Monday 8th March 2010
Belfast workshops: Book now – only 12 places per session!
The emergence of social media tools has changed politics and policy-making. The ‘broadcast’ mode of communications promoted by TV and traditional media is being replaced by a more multilateral exchange of information.
Policymaking is changing accordingly. Where a small number of civil servants, think-tanks, academics and politicians had a monopoly on the detailed discussion of policy, now millions expect to be involved. This offers huge opportunities to anyone who understands what they are. It also presents threats that have already ended more than one career in public life.
In this session, you will learn about …
- How to increase the ‘signal’ and reduce the ‘noise’ – attracting useful feedback
- How to present information in a way that provokes useful responses
- Encouraging users to add value to each others contributions
- The politics of mass consultation: Quality over quantity
- Working with existing democratic structures
Who is it for?
- CEOs and senior managers
- communications professionals
- councillors
- MLAs and their assistants
- NGOs & Third Sector professionals
- public sector managers
- policy specialists
You will leave this one-day session (10am – 4pm) with a clearer understanding of the skills and tools you will need to improve the way that your foster policy processes. It will provide an introduction to the aspects of social media that you will need to consult effectively and improve the way you solicit advice from the public. You will also leave with an outline of the technical skills you will need to realise these ambitions.
